Enterprise PPC Marketing
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Elevate Your Brand With Enterprise-Level PPC Management
Struggling to generate qualified leads and expand your customer base in a saturated market? Occupy prime real estate in search results and social networks with Creativals Internet Marketing Agency’s enterprise pay-per-click (PPC) management services.
Our formula for success is founded on a strategic, data-driven methodology that puts your ads in front of high-converting leads for maximum return on investment and profitability.
Partner with Creativals today to start seeing remarkable results across your large-scale PPC campaigns.
Why enterprise PPC advertising instead of your standard PPC marketing approach?
Over 7 million businesses already advertise on Google, and 80% use PPC marketing to drive website traffic.
But, standard PPC management services may not cut it for large-scale enterprises with ambitious growth goals and complex business models.
That’s where enterprise PPC marketing comes in.
Enterprise pay-per-click advertising caters specifically to the needs of larger, more established businesses. With options to target by location, demographics, interests and more, businesses get their brand in front of the right people at the right time and place.
Transform your paid ad campaigns into a high-performing revenue channel with data-driven enterprise PPC solutions from Creativals.
SEO VS. PPC: Which Is Best for Enterprise Businesses?
Understanding your target audience and analyzing their online activities are crucial in deciding the most effective digital marketing strategy for your business: PPC, organic search or a combination of both.
Here are their key differences:
SEARCH ENGINE OPTIMIZATION
SEO involves enhancing your website’s visibility to achieve a higher ranking and gain organic traffic from search engines. But here’s the catch – they take time, typically three to six months, to see results.
The reason is that many factors affect Google’s ranking algorithm, and it takes time to optimize your website for all of them. It’s a slow burn, but the results are worth the wait.
Main Advantages:
- Long-term benefits
- Cost-effective in the long run
- Builds trust with customers
- Increases website credibility
PAY-PER-CLICK ADVERTISING
PPC is an advertising model where businesses pay every time a user clicks on their ad. This works by bidding on relevant keywords or phrases to place your ad at the top of search engine results pages (SERPs).
With enterprise PPC optimization, businesses can create highly targeted campaigns that reach a larger audience faster than SEO.
Main Advantages:
- Immediate results
- Precise targeting options
- Flexible budgeting options
- Easy to track and measure performance
PPC + SEO Services: The Winning Combination
Search engine optimization (SEO) works wonders in driving organic traffic to your website. But even the best SEO strategies take time to show results, which can be discouraging.
At Creativals, we’ve found that combining SEO with PPC advertising yields better, faster results than using either strategy on its own.
While SEO works to build your long-term web presence, PPC puts your brand in front of a larger audience. You get the best of both worlds with Creativals enterprise PPC solutions.
What Are the Different Types of Enterprise PPC Ads?
Now that you know what enterprise PPC advertising is and how it differs from SEO, let’s look at the different types of ads you can run.
Search Ads
Search advertising refers to text-based ads that appear at the top of SERPs based on specific keywords or phrases. These pay-per-click ads are ideal for short sales cycles or one-time campaign promotions. Our PPC advertising firm suggests search advertising for businesses seeking to attract new customers and generate strong, high-quality leads.
Display Ads
A Google report shows that display advertising reaches 90% of internet users worldwide. Display ads combine text, images and URLs that link to websites where customers can learn more about the advertiser’s product or service. Our PPC advertising agency suggests display ads for businesses with long sales cycles and niche or luxury client bases.
Social Ads
Social media paid advertising appears on social networks like Meta (previously Facebook), LinkedIn, Instagram or X (formerly Twitter). They offer advanced targeting options based on user interest, hobbies, behavior and other relevant factors. Creativals enterprise PPC solutions use social ads to boost your brand’s awareness and target segment-specific leads for better reach.
Remarketing Ads
Enterprise PPC remarketing ads allow you to target users who have previously visited your website or engage with your brand in some way. These ads appear on other websites or social platforms, reminding potential customers of your offerings. Our PPC marketing firm uses smart ad formats and extensions to produce significant return on investment (ROI).
Google Shopping Ads
Google Shopping ads allow companies to showcase their products with images, prices and customer ratings directly on Google’s search results. These ads appear as carousels at the top of the page, making them highly visible to prospects. Our enterprise PPC agency uses this format for brands with high product turnover, seasonal promotions or special deals.
In-Stream Ads
In-stream, also known as YouTube (YT) advertising, places your video ad in front of relevant content on YouTube search results, YT videos and video partners on Display Network. Tapping into YouTube’s incredible popularity, businesses can reach a broad audience with highly targeted video ads. Our enterprise PPC company recommends in-stream for websites primarily hosting video content.
Amazon PPC Ads
Amazon PPC ads place your sponsored products or brand in front of millions of shoppers on the world’s largest online marketplace. You can boost product visibility and increase store visits by targeting specific keywords. Our Amazon PPC advertising services help businesses increase sales and drive more traffic to their Amazon store.
Gmail Sponsored Promotions (GSP)
GSP ads appear in Gmail users’ Promotions tab, offering a unique opportunity to reach potential leads in their inboxes. With click-to-call capabilities, GSP ads allow prospects to directly call your business from the ad, making it easier for them to convert at any point in the sales funnel. At Creativals, our experts set up GSP campaigns to maximize targeting abilities and generate high-quality clicks for clients
Local Service Ads
Local service ads target local customers in specific industries, like HVAC companies, electricians, plumbers and locksmiths. This pay-per-lead model allows businesses to gain visibility without paying for clicks that don’t turn into conversions. Our PPC experts partner with local service providers to attract customers in their target market.
Improve Your Quality Score With Creativals Enterprise PPC Consultants
Close More Sales and Boost Brand Awareness
Over 5 billion videos are consumed on YouTube’s platform daily, making it a powerful tool for content distribution. The ease of sharing videos allows users to engage with their friends and family, creating opportunities for businesses to reach interested leads and grow their customer base.
Moreover, videos have proven to be an effective way of engaging audiences and delivering information. In fact, 81% of businesses use video as a marketing tool, with 69% claiming that video has boosted their sales.
YouTube marketing services also offer the following benefits:
Why Your Business Needs Enterprise PPC Management
Achieve Quick and Sustained Growth With Targeted Advertising
Search engine optimization (SEO), while a worthy investment, takes at least four to six months to see results – time that not all businesses can afford to wait for. And with consumer behavior becoming increasingly volatile and unpredictable, your business needs to keep up with the pace.
That said, with enterprise PPC marketing generating 50% more conversions than SEO, it’s a strategy no business can do without.
Here’s how PPC management services for enterprises benefit your brand:
Immediate Visibility
Enterprise PPC ads are placed above organic search results, driving instant visibility and awareness to your target audience. This ensures that your ads are placed in front of ready-to-buy customers, increasing the probability of clicks and conversions.
Precise Targeting and Retargeting
Enhanced Brand Awareness
Paid ads are highly visual, with the option for multimedia content like videos, images and graphics. With enterprise PPC management services, businesses can create visually appealing ad campaigns that capture attention and drive brand recognition.
Cost-Effective Solutions
With enterprise PPC optimization, companies only pay for the clicks received from relevant leads. This makes it a cost-effective marketing tool that delivers substantial returns. You can control ad spending with daily and monthly budgets to fit your budget.
Trackable Results
Unlike traditional marketing methods, enterprise pay-per-click advertising is highly measurable. Businesses can track click-through rates (CTRs), conversion rates and other metrics to determine the success of their campaigns. This allows for data-driven decision-making and continuous optimization.
Swift Results
Investing in PPC management services ensures that your products and services are visible to your target customers where they spend their time. PPC advertising captures the awareness phase of your marketing funnel, attracting more prospects and high-converting customers to your brand.
Geo-Targeted Ads
Target customers in specific geographic locations with enterprise PPC. With geo-targeted ads, businesses can reach potential clients in certain cities, states or countries. This is especially useful for service-based industries that have a limited market.
One-Time Campaign Promotions
Introduce new products and services to the market or run short-term sales cycles with targeted enterprise PPC ads. This digital marketing strategy is a cost-effective way to introduce new products and services, run flash sales or capitalize on seasonal trends.
Broader Traction Capabilities
Enterprise pay-per-click advertising connects your brand with a vast consumer network. By employing pay-per-click advertising services, businesses can leverage diverse marketing channels like Google, Bing and Amazon to promote their brand to a broader audience.
Creativals PPC Marketing Case Studies
Empowering Clients of All Sizes Since 2005
Since 2005, our PPC marketing experts have been helping businesses increase their ROI and drive revenue growth. We’ve worked with clients from various industries, including business-to-business (B2B) services, eCommerce, healthcare, hospitality, legal and education.
Meet some of our delighted clients who have seen stellar results through our enterprise PPC management services:
HVAC and EMS Parts Supplier
The client reached out to Creativalsto optimize their Shopify website and run paid advertising campaigns. Since January 2019, Creativals efforts have led to an impressive 83% increase in conversion rate, a 155% increase in return on advertising spending (ROAS) and a 113% increase in revenue year-over-year (YOY).
Outdoor Lifestyle Goods Seller
Before joining Creativals, the client’s previous agency had no strategy or results for their services, resulting in negative ROAS. Within only six months, our PPC services generated a whopping 763.6% increase in ROAS, a 3,700% purchase growth and a 954.8% increase in purchase value.
STEM Education Provider
The goal was to increase sales before the client’s courses began in June. Within two weeks of launching the conversions campaign, we delivered a 3.69 ROAS – an impressive result for a campaign that only ran for a short period. Ongoing optimization has continued to drive successful outcomes for the client.
Our enterprise PPC consultants offer expertise in keyword research, PPC ad creation and enterprise PPC campaign management. Contact our enterprise PPC agency today to start your FREE PPC audit!
Creativals Enterprise PPC Services
Compete With Industry Giants on a Level Playing Field
Are you tired of wasting your hard-earned profits on ineffective marketing strategies that don’t drive franchise growth? Creativals franchise digital marketing company gets your enterprise in front of the right people at the right time, using the right strategy – without breaking the bank!
Our franchise marketing services include:
Enterprise Keyword Research & Analysis
Our enterprise PPC company uses various tools to analyze customer search behavior and anticipate their search queries. We categorize target keywords based on industry relevance, search volume and competition. Our paid search experts continuously refine the keyword list to capture the interest and search intent of your target audience.
Enterprise Landing Page Conversion Optimization
Improve lead quality and quantity with help from our PPC marketing firm. We use A/B testing to identify the most effective headlines, images and calls to action (CTAs) that drive users toward your desired action. We ensure a seamless user experience by eliminating friction points, such as lengthy forms, slow page load speeds or broken links.
Enterprise PPC Ad Management
Of all online interactions, 93% start with a search engine. Creativals enterprise PPC ad management team provides a stress-free way to reach prospects and drive qualified leads. Our enterprise PPC company handles everything, including bid optimization, ad copywriting and budget management. We also provide recommendations to improve your campaign’s performance.
Enterprise Search Advertising
Achieve high search engine rankings with Creativals enterprise search advertising services. Our PPC specialists determine high-performing keywords, optimize your ad targeting strategies, develop PPC bidding strategies and track your ROI. Using these PPC best practices, we can improve your Quality Score, click-through rate, cost-per-click and impression share.
Enterprise Bing and Google Ads Management
The average conversion rate of Google Ads is 4.4%, while Bing Shopping ads offer a 45% higher click-through rate than Google Ads. With Creativals enterprise PPC services, you get access to the tools you need for a successful ad campaign. We optimize ads based on platform-specific best practices, enhance search engine marketing efforts and leverage link extensions to boost engagement rates.
Enterprise Social Media Advertising
Social media advertising has exploded since Facebook Ads launched in 2007. Creativals PPC management company creates visually appealing ads, refines target audiences and continually reviews ad performance to identify areas of improvement. We incorporate platform-specific strategies into every campaign, from Instagram Stories to LinkedIn Lead Gen forms, to maximize traction.
Enterprise Nextdoor Advertising
Our PPC management services include Nextdoor advertising, allowing businesses to target their local audiences with relevant ads. We use Nextdoor’s ad targeting options, such as demographics, interests and neighborhoods to deliver effective ads that reach potential customers in your area. Our pay-per-click specialists use an analytics and measuring system to track metrics and optimize results.
Enterprise PPC Remarketing Campaigns
Enterprise PPC remarketing allows businesses to stay top-of-mind with interested leads and encourages them to return and complete a purchase. Creativals PPC management team implements retargeting techniques, such as dynamic product remarketing or static retargeting ads, to convert potential customers into paying clients. We’ll help you reconnect with your audience and get them back on track for conversions.
Enterprise Amazon Marketing
Boost your Amazon sales with Creativals enterprise PPC services. We optimize your Amazon product listings with high-converting keywords, enhance your seller reputation and leverage sponsored ads to reach more customers. Our enterprise PPC consultants ensure your listings stack up against competitors, garnering more reviews and increasing brand visibility.
Enterprise YouTube Ads
Add visual appeal to your PPC campaigns with video advertising. Our enterprise PPC agency leverages YouTube’s expansive network to generate brand awareness. We use storytelling, different video formats and quality content to produce the best results. Surpass your competition and rise above the noise with our YouTube advertising services.
Enterprise eCommerce Marketing
With over 24 million eCommerce sites worldwide, brands must utilize every tool available to stand out. Our enterprise PPC services optimize product listings, target relevant keywords and implement high-converting ads to boost online sales. We leverage Google Shopping ads, Amazon Sponsored Products and Instagram shoppable posts to effectively market your brand.
Enterprise Ads A/B Split Testing
Our enterprise PPC agency compares different versions of your PPC ads to identify the highest-performing ad elements. By rotating ads, we can determine which version resonates most with your target audience, reducing ad spend waste and increasing conversions. Our PPC experts use data to drive decision-making to ensure maximum visibility and reach.
Enterprise YouTube Ads
Add visual appeal to your PPC campaigns with video advertising. Our enterprise PPC agency leverages YouTube’s expansive network to generate brand awareness. We use storytelling, different video formats and quality content to produce the best results. Surpass your competition and rise above the noise with our YouTube advertising services.
Enterprise eCommerce Marketing
With over 24 million eCommerce sites worldwide, brands must utilize every tool available to stand out. Our enterprise PPC services optimize product listings, target relevant keywords and implement high-converting ads to boost online sales. We leverage Google Shopping ads, Amazon Sponsored Products and Instagram shoppable posts to effectively market your brand.
Enterprise Ads A/B Split Testing
Our enterprise PPC agency compares different versions of your PPC ads to identify the highest-performing ad elements. By rotating ads, we can determine which version resonates most with your target audience, reducing ad spend waste and increasing conversions. Our PPC experts use data to drive decision-making to ensure maximum visibility and reach.
Why Choose Creativals for Your Enterprise PPC Management Services
Customized Campaigns. Refined Strategies. Maximized ROI.
Creativals Internet Marketing Agency is an award-winning enterprise PPC company. We have over 15 years of experience working with enterprises at both the corporate and franchise levels, ensuring that we have the necessary expertise to handle all your PPC needs.
Here’s what you can expect from our enterprise PPC campaign management services:
Ongoing Optimization and Reporting
Our enterprise PPC management company provides a dedicated account manager who oversees the campaign’s success. We use various tools like Google Analytics and Google Tag Manager to track key performance indicators (KPIs) such as CTR, conversions and cost-per-click (CPC).
Comprehensive PPC Audit
Creativals enterprise PPC services include an initial comprehensive audit of your current PPC campaigns to identify areas for improvement. We analyze ad spend, targeting methods, keyword selection and overall campaign structure to ensure we create a custom strategy tailored specifically to your goals.
Certified Google Ads Partner
Creativals is a Google Ads Certified Partner, which means our PPC experts have undergone rigorous training and passed multiple exams to demonstrate their knowledge and expertise in managing Google Ads campaigns. Work with us and gain access to advanced strategies and techniques that set you apart from the rest of the competition.
Client-Focused Approach
Our enterprise PPC agency prioritizes our client’s needs above all else. We work closely with our clients to understand their business goals, target audience and unique selling points to create a customized PPC strategy that drives results. Our goal is to help businesses achieve maximum ROI from their PPC campaigns.
Transparent and Ethical Practices
No hidden agendas, no shady tactics. Trust us to ethically manage your enterprise PPC campaigns. We provide regular updates and reports, ensuring transparency throughout our partnership. Our commitment to ethical practices and transparency has earned us a reputation as a trusted enterprise PPC management company in the industry.
Multi-Location PPC
Our enterprise PPC ad management services are designed to cater to enterprises with multiple locations, ensuring consistent ad messaging and targeting for all your business locations. We organize your PPC campaign by ad group and location, localize callout extensions and site links and create personalized ad copy to make the most impact.
Creative Content
Creativals skilled copywriters create persuasive ad copy that compels people to click on your ads. We use a combination of emotional triggers, industry-specific language and keyword optimization to create highly relevant and engaging ads. The result? Higher click-through rates and more conversions.
Dedicated PPC Specialists
Work with a team of growth-minded PPC specialists who understand the ins and outs of paid advertising. With their expertise, you can maximize your budget by targeting the right audience, continuously optimizing based on data-driven insights and using industry-leading strategies to drive conversions.
Data-Backed Campaigns
Data informs every aspect of our PPC campaigns. We use data to select the best keywords, create ad copy that resonates with your audience and develop landing pages that drive conversions. Our enterprise PPC experts regularly monitor and analyze your campaigns to make informed decisions on improving and optimizing performance
