- Enterprise PPC
Optimize Ad Spend for Your Large-Scale Campaigns
- Enterprise PPC
Elevate Your Brand With Enterprise-Level PPC Management
Struggling to generate qualified leads and expand your customer base in a saturated market? Occupy prime real estate in search results and social networks with Creativals Internet Marketing Agency’s enterprise pay-per-click (PPC) management services.
Our formula for success is founded on a strategic, data-driven methodology that puts your ads in front of high-converting leads for maximum return on investment and profitability.
Partner with Creativals today to start seeing remarkable results across your large-scale PPC campaigns.
Why enterprise PPC advertising instead of your standard PPC marketing approach?
Over 7 million businesses already advertise on Google, and 80% use PPC marketing to drive website traffic.
But, standard PPC management services may not cut it for large-scale enterprises with ambitious growth goals and complex business models.
That’s where enterprise PPC marketing comes in.
Enterprise pay-per-click advertising caters specifically to the needs of larger, more established businesses. With options to target by location, demographics, interests and more, businesses get their brand in front of the right people at the right time and place.
Transform your paid ad campaigns into a high-performing revenue channel with data-driven enterprise PPC solutions from Creativals.
SEO VS. PPC: Which Is Best for Enterprise Businesses?
Understanding your target audience and analyzing their online activities are crucial in deciding the most effective digital marketing strategy for your business: PPC, organic search or a combination of both.
Here are their key differences:
SEARCH ENGINE OPTIMIZATION
SEO involves enhancing your website’s visibility to achieve a higher ranking and gain organic traffic from search engines. But here’s the catch – they take time, typically three to six months, to see results.
The reason is that many factors affect Google’s ranking algorithm, and it takes time to optimize your website for all of them. It’s a slow burn, but the results are worth the wait.
Main Advantages:
- Long-term benefits
- Cost-effective in the long run
- Builds trust with customers
- Increases website credibility
PAY-PER-CLICK ADVERTISING
PPC is an advertising model where businesses pay every time a user clicks on their ad. This works by bidding on relevant keywords or phrases to place your ad at the top of search engine results pages (SERPs).
With enterprise PPC optimization, businesses can create highly targeted campaigns that reach a larger audience faster than SEO.
Main Advantages:
- Immediate results
- Precise targeting options
- Flexible budgeting options
- Easy to track and measure performance
PPC + SEO Services: The Winning Combination
Search engine optimization (SEO) works wonders in driving organic traffic to your website. But even the best SEO strategies take time to show results, which can be discouraging.
At Creativals, we’ve found that combining SEO with PPC advertising yields better, faster results than using either strategy on its own.
While SEO works to build your long-term web presence, PPC puts your brand in front of a larger audience. You get the best of both worlds with Creativals enterprise PPC solutions.
What Are the Different Types of Enterprise PPC Ads?
Now that you know what enterprise PPC advertising is and how it differs from SEO, let’s look at the different types of ads you can run.
- Search Ads
Search advertising refers to text-based ads that appear at the top of SERPs based on specific keywords or phrases. These pay-per-click ads are ideal for short sales cycles or one-time campaign promotions. Our PPC advertising firm suggests search advertising for businesses seeking to attract new customers and generate strong, high-quality leads.
- Display Ads
A Google report shows that display advertising reaches 90% of internet users worldwide. Display ads combine text, images and URLs that link to websites where customers can learn more about the advertiser’s product or service. Our PPC advertising agency suggests display ads for businesses with long sales cycles and niche or luxury client bases.
- Remarketing Ads
Enterprise PPC remarketing ads allow you to target users who have previously visited your website or engage with your brand in some way. These ads appear on other websites or social platforms, reminding potential customers of your offerings. Our PPC marketing firm uses smart ad formats and extensions to produce significant return on investment (ROI).
- Google Shopping Ads
Google Shopping ads allow companies to showcase their products with images, prices and customer ratings directly on Google’s search results. These ads appear as carousels at the top of the page, making them highly visible to prospects. Our enterprise PPC agency uses this format for brands with high product turnover, seasonal promotions or special deals.
- Amazon PPC Ads
Amazon PPC ads place your sponsored products or brand in front of millions of shoppers on the world’s largest online marketplace. You can boost product visibility and increase store visits by targeting specific keywords. Our Amazon PPC advertising services help businesses increase sales and drive more traffic to their Amazon store.
- Gmail Sponsored Promotions (GSP)
GSP ads appear in Gmail users’ Promotions tab, offering a unique opportunity to reach potential leads in their inboxes. With click-to-call capabilities, GSP ads allow prospects to directly call your business from the ad, making it easier for them to convert at any point in the sales funnel. At Creativals, our experts set up GSP campaigns to maximize targeting abilities and generate high-quality clicks for clients
Improve Your Quality Score With Creativals Enterprise PPC Consultants
Close More Sales and Boost Brand Awareness
Over 5 billion videos are consumed on YouTube’s platform daily, making it a powerful tool for content distribution. The ease of sharing videos allows users to engage with their friends and family, creating opportunities for businesses to reach interested leads and grow their customer base.
Moreover, videos have proven to be an effective way of engaging audiences and delivering information. In fact, 81% of businesses use video as a marketing tool, with 69% claiming that video has boosted their sales.
YouTube marketing services also offer the following benefits:
Why Your Business Needs Enterprise PPC Management
Achieve Quick and Sustained Growth With Targeted Advertising
Search engine optimization (SEO), while a worthy investment, takes at least four to six months to see results – time that not all businesses can afford to wait for. And with consumer behavior becoming increasingly volatile and unpredictable, your business needs to keep up with the pace.
That said, with enterprise PPC marketing generating 50% more conversions than SEO, it’s a strategy no business can do without.
Here’s how PPC management services for enterprises benefit your brand:
- Immediate Visibility
Enterprise PPC ads are placed above organic search results, driving instant visibility and awareness to your target audience. This ensures that your ads are placed in front of ready-to-buy customers, increasing the probability of clicks and conversions.
- Precise Targeting and Retargeting
- Cost-Effective Solutions
With enterprise PPC optimization, companies only pay for the clicks received from relevant leads. This makes it a cost-effective marketing tool that delivers substantial returns. You can control ad spending with daily and monthly budgets to fit your budget.
- Trackable Results
Unlike traditional marketing methods, enterprise pay-per-click advertising is highly measurable. Businesses can track click-through rates (CTRs), conversion rates and other metrics to determine the success of their campaigns. This allows for data-driven decision-making and continuous optimization.
- Geo-Targeted Ads
Target customers in specific geographic locations with enterprise PPC. With geo-targeted ads, businesses can reach potential clients in certain cities, states or countries. This is especially useful for service-based industries that have a limited market.
- One-Time Campaign Promotions
Introduce new products and services to the market or run short-term sales cycles with targeted enterprise PPC ads. This digital marketing strategy is a cost-effective way to introduce new products and services, run flash sales or capitalize on seasonal trends.
Creativals PPC Marketing Case Studies
Empowering Clients of All Sizes Since 2005
Since 2005, our PPC marketing experts have been helping businesses increase their ROI and drive revenue growth. We’ve worked with clients from various industries, including business-to-business (B2B) services, eCommerce, healthcare, hospitality, legal and education.
Meet some of our delighted clients who have seen stellar results through our enterprise PPC management services:
HVAC and EMS Parts Supplier
The client reached out to Creativalsto optimize their Shopify website and run paid advertising campaigns. Since January 2019, Creativals efforts have led to an impressive 83% increase in conversion rate, a 155% increase in return on advertising spending (ROAS) and a 113% increase in revenue year-over-year (YOY).
Outdoor Lifestyle Goods Seller
Before joining Creativals, the client’s previous agency had no strategy or results for their services, resulting in negative ROAS. Within only six months, our PPC services generated a whopping 763.6% increase in ROAS, a 3,700% purchase growth and a 954.8% increase in purchase value.
STEM Education Provider
The goal was to increase sales before the client’s courses began in June. Within two weeks of launching the conversions campaign, we delivered a 3.69 ROAS – an impressive result for a campaign that only ran for a short period. Ongoing optimization has continued to drive successful outcomes for the client.
Our enterprise PPC consultants offer expertise in keyword research, PPC ad creation and enterprise PPC campaign management. Contact our enterprise PPC agency today to start your FREE PPC audit!
Why Choose Creativals for Your Enterprise PPC Management Services
Customized Campaigns. Refined Strategies. Maximized ROI.
Creativals Internet Marketing Agency is an award-winning enterprise PPC company. We have over 15 years of experience working with enterprises at both the corporate and franchise levels, ensuring that we have the necessary expertise to handle all your PPC needs.
Here’s what you can expect from our enterprise PPC campaign management services:
- Ongoing Optimization and Reporting
Our enterprise PPC management company provides a dedicated account manager who oversees the campaign’s success. We use various tools like Google Analytics and Google Tag Manager to track key performance indicators (KPIs) such as CTR, conversions and cost-per-click (CPC).
- Comprehensive PPC Audit
Creativals enterprise PPC services include an initial comprehensive audit of your current PPC campaigns to identify areas for improvement. We analyze ad spend, targeting methods, keyword selection and overall campaign structure to ensure we create a custom strategy tailored specifically to your goals.
- Client-Focused Approach
Our enterprise PPC agency prioritizes our client’s needs above all else. We work closely with our clients to understand their business goals, target audience and unique selling points to create a customized PPC strategy that drives results. Our goal is to help businesses achieve maximum ROI from their PPC campaigns.
- Transparent and Ethical Practices
No hidden agendas, no shady tactics. Trust us to ethically manage your enterprise PPC campaigns. We provide regular updates and reports, ensuring transparency throughout our partnership. Our commitment to ethical practices and transparency has earned us a reputation as a trusted enterprise PPC management company in the industry.
